by BBS | Apr 27, 2020 | Brand management, branding, strategic brand management
Entrepreneur By Imran Tari Whenever you open Instagram, a slew of posts from “influencers” populate your feed. People’s names are in the headlines of articles, and the rise of the “famous entrepreneur” has begun. Personal branding is...
by BBS | Mar 3, 2020 | Brand management, branding
Entrepreneur by Brad Flowers A business name has done its job if it causes a person to pause for a second. And it’s even more valuable if you can remember it long after that pause. Memorability matters. So how do you create a memorable name? In a 2003 article from...
by BBS | Feb 24, 2020 | Uncategorized
Entrepreneur by Nick Wolny Nearly every website you visit these days has an “About” page, and for good reason: 64% of consumers report they have a strong relationship with a given brand because of shared values. The “About” page of your site is a...
by BBS | Jan 14, 2020 | Brand management, branding
Entrepreneur by Syed Balkhi Instagram is one of the best social media platforms for promoting your brand online. According to Instagram statistics, over 200 million Instagrammers visit at least one business profile per day and 60 percent of people say they...
